Thursday, March 10, 2022

RSR Coming up FAST!!! Copy of recent email to participants below

If you prefer to skip the lines the morning of the ride, we will be offering early bird registration from 6-8pm on Friday 3/18 at Stell Coffee & Tea.

The morning of the ride, the nearest overflow parking for riders will be a block away at Loma Linda University Behavioral Health Institute.

The 90 milers will roll at 7:00am and follow red course markings.

The 60 miles roll at 8:00am and follow green course markings.

The 30 milers roll at 9:00am and follow blue course markings.

The course will be marked and available for download to registered riders two days prior to the ride. We will not be providing printable turn sheets. As always, you're welcome to bite off more (or less) than you signed up for.

SAG will once again be covered by our incredible sponsors. Please thank them with your patronage.

a la minute

bc fitness

bianchi bicycles

cyclery usa

dons bikes

fun artists

monster media

ritual brewing

stell coffee

three sisters farm

village bread

wheeltales

951 Bikes

As usual, proceeds from the ride benefit Redlands and Crafton Hills Conservancies and IEBA.

 
 
 

Strada Rossa 8

Saturday, March 19, 2022 at 7:00 AM (PDT)

The Asistencia
26930 Barton Road
Redlands, CA 92373




Friday, December 31, 2021

RSR VIII Registration Opens January 1st!!!

Gears are churning, grasses are greening, and RSR #8 is just around the corner! 300 registration spots will be available beginning January 1st.  In the before days we typically sold out in late Feb or early March. This year...  ¯\_(ツ)_/¯ 

We are really looking forward to hosting this event, and hope the enthusiasm is shared! 

Registration covers our minimal overhead costs, and meals. Everything beyond that goes to our local conservancies! This is a non-profit, volunteer run event!




Thursday, May 27, 2021

Gravelbike California: Redlands and Strada Rossa

Below is a newly produced video that Gravelbike CA just posted. I think it 100% captures the feel of the town and the trails we ride on. Please take a few to check it out and like/comment/subscribe to their great series of videos! 

We plan on seeing you on these trails next March if not sooner!!!




Wednesday, March 17, 2021

One Year In - Update and Thanks!

This coming Saturday is the third Saturday in March, which is when we historically held the Redlands Strada Rossa. Currently San Bernardino County just came out of purple last week, and we're still very much in the red. There is no way we could or would want to put together any sort of formal event. We love you all and thank you for the interest, well wishes, and support you have sent out way over the last year. We hope you and your family are healthy and getting by, and that we can hold a celebratory ride soon! 

Right now, the weather is perfect, our hills are green, oranges are being harvested, the dirt is hero-grade, and the roads are nearly empty. We encourage you to come out and ride in Redlands and the east valley this weekend! Consider stopping by our sponsors and thanking them by buying an inner tube or a beer (Your choice, who are we to judge). The Redlands and Crafton Hills Conservancies still receive our support, and want you to come ride your bikes on the trails they maintain! 
 
Below are routes from previous years... ride one of them or put your own ride together. They have not been updated, and show the route as it was, so there may be access issues in 2021 that weren't there in 2014. It's an adventure. Just go ride a bike somewhere this weekend! 
 




2018: https://ridewithgps.com/routes/27022751  (My favorite route!!!)

2019: https://ridewithgps.com/routes/29060441 (No permission for dam right now)


2021:  You have options!

If you do ride this weekend, take some photos and tag us in them to keep the stoke alive!!! 
Seriously, we'd love to see your adventure! 




Cyclery USA: https://www.cycleryusa.com/

Stell Coffee and Tea Co: https://stell.co/

Fun Artists Design and Screenprinting:

Yucaipa Bike Center: https://www.yucaipabikecenter.com/

à la Minute Handcrafted Ice Cream: https://www.alaminuteicecream.com/

Three Sisters Farm: https://www.facebook.com/threesistersfarmredlands/

Don's Bicycles: https://www.donsbikeshop.com/

Monster Media Inc.: http://www.monstermediainc.com/

Village Bread: http://www.villagebreadcalimesa.com/

Wheel Tales Bike Adventures: https://www.wheeltales.com/

Econo Bike: https://econobikeshop.com/

Ritual Brewing Co.: http://ritualbrewing.com/


Saturday, September 12, 2020

2020 Event Cancellation - Thank You For Supporting RSR!

 


It pains me to say it, but between the El Dorado Fire in Yucaipa and local rules regarding organized events in public open space, we have no choice but to cancel Strada Rossa. 

Your refund will be processed shortly. If you purchased a t-shirt, that order will be refunded too.

We held on as long as we could because we genuinely believe we could have put on a safe ride. We know riding your bike and a little outdoor, socially distant comraderie are good for the soul, and to be completely frank, the non-profits this ride benefits desperately need your financial support.

So what now?
When the smoke clears, come out to Redlands and ride the 'unsanctioned' Strada Rossa 7 course on your own.

https://ridewithgps.com/routes/34090930

If you're able, please consider making a donation to one (or all) of the organizations below. 100% of your entry fee will be put to use improving and maintaining our trail system and teaching folks who rely on a bicycle for transportation how to repair their own rig.

BikeBBQ - https://paypal.me/bikebbq
Redlands Conservancy - https://redlandsconservancy.org/donate...
Yucaipa Open Space Conservancy - https://www.chosc.org/donate

I'd love to say "we'll see you in the Spring", but at this point, who knows.

stay safe and ride on,

-john

ride director

a la minute

cyclery usa

dons bikes

econobike

fun artists

monster media

ritual brewing

stell coffee

three sisters farm

village bread

wheeltales

yucaipa bike center

Tuesday, September 8, 2020

New Date: October 24.... Corona Rossa!

 Oh, hello there. Yes, it's us... the Redlands Strada Rossa folks. We're peeking our heads out and looking to see if it's clear to go for a bike ride. So far we feel confident holding a no-host ride on 10/24. All registered participants have been sent the details on that, as well as how to ask for a refund. What changes is that there won't be a mass start, or an after party. No ride over the dam. No riding through El Dorado. We still hope to share the day and our trails with you, and celebrate what we do have and the community that has built up around this event. Please reach out if you have questions or concerns. 


Friday, March 13, 2020

March 21 RSR Postponed

This was emailed out to all registered participants from our ride director:

In seven years i never thought i'd say this; the ride will not go on.
Our all-volunteer crew took great pains to sketch out a contingency plan and mitigate the impact of drawing nearly 600 people together to share their love of gravel. With each day that passes though, there is more writing on the wall. We have decided to adhere to the Governor's recommendation and help "flatten the curve".
flatten the curve
On behalf of the entire crew, i am genuinely sorry for the inconvenience we know this causes. we don't have an alternate date to share yet, but conceivably we will be sending you through our (much browner) hills in early Summer or in the Fall. If you're frustrated, trust me, I understand. It would have been a lot easier to make this decision if we had been planning on packing you into an auditorium.
If it is at all possible for you to hold onto your ticket until we settle on a date, that would be a godsend. If you need us to issue you a refund now, just reply to this email.
We know you're disappointed. We know that some of you were preparing to fly or drive great distances. We also know that you yourselves are healthy and not particularly vulnerable. I speak as the father of a newborn and the son of someone with stage 4 liver cancer though. Deciding to carry on would have meant possibly asking someone else to pay the price for our fun.
What can you do now? Go out and ride your bike for godsakes. its a safe and sanity preserving activity, especially in times like these. And it beats hoarding toilet paper. ;)
-john
ride director